Being invited by UpLink - World Economic Forum to join the team of 20 super impressive Top Innovators at the World Economic Forum Annual Meeting this week in Davos was an tremendous opportunity to put the issue of Paint Microplastic Pollution, and Pinovo's solution on the agenda with key ocean influencers, politicians, and corporates.
It was great to meet the Norwegian Environment Minister, Espen Barth Eide, who has done so much to put Microplastic Pollution front and centre, starting with his chairing of UNEA 5.2 in February this year, which recognised for the first time that Plastic Pollution includes Microplastics.
The extraordinary ambition, passion and ingenuity of the other UpLink - World Economic Forum Top Innovators motivates Pinovo and makes us even more determined to drive on, working with regulators in Norway and in the EU Commission to take measures which will help stop Paint Microplastic Pollution.
Remember - Paint is Plastic, and Paint Microplastics are the biggest source of Ocean Microplastic Pollution - 1.9 million tonnes annually, based on the findings of EA - Environmental Action
The good news is that industry is now moving to Pinovo's clean sustainable surface maintenance method, instead of the dirty pollutive traditional methods of open grit blasting and high pressure water jetting. Our business continues to grow in Norway, the Netherlands and the UK, and we are having a very busy year. Happy to be working with Aker Solutions, Beerenberg, KAEFER Energy AS, and Linjebygg AS.